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Funding Appeals That Attract Donations

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Donations appeals that bring in support

Fundraising is integral to so many organizations, but not an easy task. Calls for donations must find the balance between encouraging generosity without demanding, or demonstrating your organization's worth without sounding arrogant. Instead, you want a deliberate, clever combination of informative, convincing and emotional writing, to draw your donors to you.

And here lies the difficult part: too much research, or sounding too demanding or exuberant can turn people off, or convince someone the organization will find support elsewhere. Or, it might alienate you from your audience, sounding too niche to be of importance to the general community.

Our experienced writers and editors formulate just the write language to highlight your organizational value, and maximize community support. The specific demographics of the campaign are considered, in order to use appropriate language or presentation style. Charity calls are still strategic, and language can make or break a campaign. Let eWriters know your ideas and needs, and leave that work to the professionals. We're certain it will be a worthwhile investment!

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Sample Donations Appeal

Dearest members, supporters, and friends of the association!

The foundation is crumbling! But don't worry, this is an exciting moment! We have stronger support from the community and from membership than ever, and our events calendar has been steady. In fact, we're seeing more interest from current as well as new members than ever before, with more new signups in the last three months than we had all of last year!

This past year our organization has seen marked success in our political campaigning, with our petitions to local government resulting in the passing of bylaws to protect the riverside nature reserve. Our organizational and ideological base is solid, and we're extremely confident in our strength as an association moving forward.

Nonetheless, the foundation is crumbling!

We actually mean this quite literally. After the earthquake and extreme weather events of last year, the foundation of our beloved headquarters is in acute danger. However, thanks to the strong ties we've fostered with the local community, we have already been assured that while we do need to fix it, we can indeed repair our building without losing any structural integrity.

A relief, considering the amount of work that went into updating and repainting the exterior last summer!

But due to the nature of these current repairs, we will have to spend the money now to fix it as soon as possible, before any further damage can occur. We are therefore asking for financial support to put towards the extensive construction work necessary, so that we might continue our operations and continue to campaign in defence of the local natural landscape....

Sample Donations Appeal
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